At Pride of Africa, our aim is to identify, spot and bring out for honour and recognition, the many people of African origin in all walks of life, that have done well for themselves personally, but making us proud as Africans. These people will have excelled in a way that their respective nationalities and the wider continent of Africa is brought out in positive pride-inspiring light to the global world.

Pride of Africa identifies people in all walks of life, and we will bring them out.

Sport, Commerce, Business and Economics, Medicine, Entertainment, Science and Technology and all other facets that Africans are excelling will be brought out and celebrated with an Award of recognition, with their name etched permanently in the annals of African Pride History.

Pride of Africa winners will be selected by the general public vote. The public will call our attention, though our various social media platforms, to anyone they see fit as worthy of Pride of Africa Legend status.

Nominations will be assessed by an Advisory Board that will consult and analyse the grounds upon which the nomination was made, and we proceed and give the Award of Eligibility for Pride of Africa Legend Status.

Pride of Africa incorporates the specialised African Football Hall of Fame (for football) and a few other initiatives.